A very quick but very important tip, be very careful if you automate reciprocal link requests. I’ve gotten two this week for my company LandlordMax Property Management Software from my competitors! Yes, from my very own competitors. I don’t think they have any idea who they’re contacting…

Apart from the fact that they’re contacting me, their competitor, I’m going to assume that most of their link requests are going to end up on useless resource pages with hundreds or thousands of other links. This is not the way to help build your SEO value, or your traffic. Firstly, since there are already so many links on those pages, no one will ever find you, never mind click on you. Secondly, Google is starting to devalue “inappropriate” reciprocal links, or links from massive reciprocal link pages.

Bad for them, good for me! So today’s tip is be very careful if you automate link requests.